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Creator Hub Guide for Brand Managers

A comprehensive guide to understanding and supporting your creators with the LoudCrowd Creator Hub.

Natalie Barnes avatar
Written by Natalie Barnes
Updated over a month ago

Overview: What is the Creator Hub?

The Creator Hub is your creators' personalized dashboard where they access everything they need for your partnership program. Think of it as their command center - displaying earnings, performance metrics, announcements, rewards, and program details all in one place.

Key benefits for your program:

  • Reduces support requests by giving creators self-service access to their data

  • Increases creator engagement through transparent performance tracking

  • Provides a professionally branded experience that builds trust

  • Centralizes all creator-facing program communications

Access: How creators log in and navigate their Hub

Creator Login Process:

  1. Creators receive an email invitation or login link through your program's welcome email or landing page

  2. They enter their email address on the login page

  3. A one-time passcode (OTP) is sent to their email

  4. They enter the code to access their personalized Hub

Multi-Program Support:

  • Creators working with multiple brands see a program selector

  • They can switch between different brand partnerships seamlessly

  • Each Hub view is customized for the specific brand relationship

Mobile-First Design:

  • The Hub is optimized for mobile devices

  • All features work smoothly on phones, tablets, and desktop

  • Touch-friendly interface with responsive layouts

Inside the Creator Hub: What creators see and do

Dashboard Overview

The Hub displays several key sections in a mobile-friendly card layout:

1. Profile Section

  • Creator's profile information and connected Instagram and TikTok usernames (if connected)

  • Information about their unique affiliate discount offer and storefront link

2. Announcements Banner

  • Current announcements from your brand team appear at the top

  • Pinned announcements are prioritized for critical updates

  • Links to promotional campaigns and important resources

3. Commission & Earnings Stats

  • Sales Awaiting Approval: Orders pending review (depends on your designated window)

  • Next Payout: Approved commissions ready for monthly payout

  • All-Time Earnings: Total sales driven and commissions earned

  • Clear explanation of the approval β†’ payout process

4. Social Media Performance

  • Content approval statistics (approved vs. pending posts)

  • Recent posts with approval status indicators

  • Media type detection (image, video, carousel)

5. Rewards & Recognition

  • Available rewards based on performance tiers

  • Earned rewards and redemption history

  • Challenge participation and progress tracking

6. Program Commission Details

  • Current commission tier and associated rates

  • Requirements for tier advancement

  • Clear explanation of earning opportunities

7. FAQ Access

  • Prominent call-to-action banner for program questions

  • Direct link to comprehensive FAQ resources

  • Reduced need for support ticket creation

Key Metrics and Status Definitions

Commission Status Types:

  • Awaiting Approval: Orders within the review period

  • Approved: Orders cleared for payout, included in next payment

  • Paid: Completed payouts from previous periods

Content Approval States:

  • Approved: Content meets program guidelines and is featured

  • Pending: Under review by your team

  • Rejected: Doesn't meet requirements (with feedback when available)

Reward Types:

  • Tier Rewards: Earned through commission volume milestones

  • Challenge Rewards: Earned through specific campaign participation

  • Custom Rewards: Special recognition or promotional rewards

FAQ

Common Questions from Creators

Q: Why don't I see my recent sales in earnings yet? A: Sales go through an approval period before becoming payable. They'll appear in "Sales Awaiting Approval" immediately, then move to "Next Payout" after approval.

Q: When do I get paid? A: Payouts occur monthly for all approved commissions. The exact date depends on your program's payment schedule, which is displayed in the earnings section.

Q: My post isn't showing up - what's wrong? A: Posts need to meet specific criteria: proper brand mentions, product tags, and program compliance. Check that your content includes required hashtags and follows program guidelines.

Brand Manager vs. Creator Views

What Brand Managers See:

  • Complete program analytics and creator management tools

  • Bulk announcement creation and management capabilities

  • Creator approval workflows and content moderation

  • Commission tier management and rule configuration

  • Comprehensive reporting across all program participants

What Creators See:

  • Personal performance data only

  • Announcements relevant to their program participation

  • Individual commission tracking and payout information

  • Content approval status for their submissions only

  • Rewards available based on their tier and performance

Troubleshooting Common Issues

Creator Can't Access Hub:

  • Verify their email is correctly added to your program

  • Check that they're using the exact email address from their account

  • Confirm program participation status is active

  • Resend login link if needed

Missing Commission Data:

  • Ensure orders are properly attributed in your e-commerce system

  • Verify commission rules are configured correctly for their tier

  • Check that products purchased are included in commission calculations

  • Allow 24-48 hours for data synchronization

Content Not Appearing:

  • Confirm creator has connected correct social media accounts

  • Verify posts include required mentions and hashtags

  • Check that content meets program guidelines

  • Review content approval settings for your program

Reward Issues:

  • Verify creator has met tier or challenge requirements

  • Check reward inventory and fulfillment settings

  • Confirm creator's contact information for physical rewards

  • Review reward redemption history for duplicates


This guide provides comprehensive information about the Creator Hub from a brand management perspective. For technical implementation details or advanced configuration options, consult the technical documentation or contact your LoudCrowd support team.

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