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Google Merchant Integration Setup

Connecting your Google Merchant Center to LoudCrowd

Gary Garofalo avatar
Written by Gary Garofalo
Updated over 2 years ago

How does LoudCrowd use Google Merchant Center?

LoudCrowd can connect to Google Merchant Center in order to sync product information between a brand’s ecommerce site and the LoudCrowd app. This enables storefront ambassadors to select products on their storefront page, and buyers to see the ambassadors’ selected products when they visit the page.

Prerequisites

LoudCrowd requires two pieces of information to initiate the connection to Google Merchant Center. Please provide:

  1. The email address of the Google Merchant Center owner who will authorize LoudCrowd access

    The Google Merchant Center owner will receive an email from LoudCrowd to login to the LoudCrowd app, and authenticate their Google credentials to grant LoudCrowd access to product catalog information.

  2. The Google Merchant ID

    As a single Google account can have more than one Google Merchant Center profile, and we would require the ID (or IDs in case more than one profile is used) to integrate.As all the products, orders and other entities are related to a specific Merchant Id, it is essential we have the right one.

    It can be easily located on the top right corner of the Google Merchant Center dashboard


    It is displayed right next to the profile picture, and can be clicked to be displayed on a larger popup where it's easier to copy it.

Setup steps

  1. Check your email for a LoudCrowd account setup link

  2. Enter a password

  3. Login to the LoudCrowd app

  4. Click on the Integrations tab in the bottom left main nav

  5. In the Ecommerce section, click on “Add Google Merchant Center Integration”

  6. Follow the login and authorization steps in the Google wizard

  7. As soon as the Google login process is completed, you will be redirected back to the LoudCrowd app > Integrations page. This may take a brief moment to process before returning you to the page.

  8. The Integrations page will now show that a new Google Merchant Center integration is present in the Ecommerce section.

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